Executives use over and over, theyve said it so many times over so many years. It is so common, the New York Times charlie war zelle turned it into an acronym. We know we have more work to do. Mark zuckerberg used it just recently when reacting to advertisers pausing their ad spending worried that facebook has not had enough to do with combatting racism and antisemitism on its site. We know we have more work to do, said the facebook founder, but its hardly the first time weve seen it. So why is facebook so broken that it gives a mea culpa so often . Lets turn to an expert, dr. Chris mose studies leadership and institutional complexity at oxford, and he joins us from the university this morning. Good morning, doctor. Our executives feel theyre being pulled in trying to bring the world together through social media at the same time the thing is us arguing with each other, so hes pulled in two different directions. Facebook is very much based on the idea of creating divisiveness at the en