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Topo Chico, Spindrift, Cacti and other new hard seltzers to drink this spring

Topo Chico, Spindrift, Cacti and other new hard seltzers to drink this spring
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Molson Coors emerging growth division to become a $1bn revenue business by 2023

Molson Coors emerging growth division to become a $1bn revenue business by 2023 Molson Coors has set out a $1bn revenue target for its emerging growth division: with CBD beverages, craft and non-alcoholic beverages set to power growth. Best known for brands such as Miller Lite and Coors Lite, Molson Coors has set out its strategy to move beyond beer in attractive, growing categories.   Furthermore, the company has announced plans to follow the highly-anticipated launch of Coca-Cola’s Topo Chico Hard Seltzer with Topo Chico Ranch Water, as well as continuing to expand its portfolio with launches in Europe. Emerging growth brands: from THC beverages to RTDs

Coca-Cola on 2021: innovation pipeline and pandemic recovery plan

Coca-Cola has been streamlining its portfolio: cutting down from 400 to 200 master brands. This doesn’t mean the company has abandoned NPD, says CEO James Quincey – rather, he sees the strategy as clearing the way for the ‘next generation of innovation’. With the company releasing its FY2020 results yesterday, Quincey paints a cautious picture of optimism for the year ahead – noting that vaccination campaigns are still in the early stages and better visibility for the business will emerge in the months ahead. But he says carefully targeted innovations – such as Topo Chico Hard Seltzer, Coca-Cola Energy and regional bets like Authentic Tea House in Asia – will be how the company does innovation in 2021.  

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