China’s top internet regulator said it will establish a negative list to prohibit celebrity-related content from promoting distorted values, including abnormal aesthetics, hyping of vulgar scandals, and content that induces fans to blindly idolize celebrities or hype the comeback of entertainers who have illegal and unethical records.
Главу Group-IB Сачкова заподозрили в сдаче ФБР «суперхакера»
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The digital economy provides new chances for China-Europe cooperation in the global process of digitization
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Mobile-first advertising platform, Nativex, has unveiled its revamped XploreChina initiative in response to the growing complexities within the Chinese business landscape and the massive shift in consumer behavior toward e-commerce as a result of the pandemic.
XploreChina offers a wide range of transparent tools and solutions tailored to all lifecycle stages. Under the XploreChina umbrella, Nativex offers three distinct solutions for brands including China Top Media, KOL Marketing and Android Solutions.
“Breaking into the Chinese market can be incredibly complex for marketers who do not have boots on the ground or localized expertise to lean on, due to its unique media ecosystem that’s dominated by domestic tech giants and its fragmented mobile audience,” said Irene Yang, Managing Director, Nativex.