April 26, 2021
KALAMAZOO, Mich. A team of advertising and promotion students from Western Michigan University s Haworth College of Business placed third in its division of the American Advertising Federation s National Student Advertising Competition. Led by
Dr. Karen M. Lancendorfer, professor of marketing and director of the advertising and promotion program, and assisted by
Greg Gerfen, instructor of marketing, the team competed in District 6, which is considered a mega-district due to the high number of collegiate teams competing for the chance to move forward to the finals. This is the fifth time in six years that a team from WMU has placed in the top three.
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Caitlin Allen and
Catherine Lemus from Western Michigan University s Haworth College of Business were among just six students statewide to win 2020-21 scholarships from The Adcraft Club of Detroit s Adcraft Foundation. The Adcraft Club of Detroit is the nation s largest advertising club. Its foundation annually awards cash grants to advertising and marketing students from Michigan universities. Students must submit an application and transcript, along with essays demonstrating their knowledge and understanding of the advertising business.
Caitlin Allen
Allen of Clinton Township, Michigan, received a $1,500 Adcraft Foundation Scholarship. She is a senior majoring in advertising and promotion, with minors in management and general business. She has been active with WMU s AdClub for four years and is currently serving as president for the club. Allen also studied abroad in 2019 at the Universidad Iberoamericana in the Dominican Republic. She will be participating in the University o
Monday, 14 December 2020 11:21
The Sustainability Pitch is a groundbreaking new programme from TRBusiness that recognises and rewards stakeholders across the travel retail supply chain.
More than 20 senior travel retail and sustainability executives from across the global travel sector have confirmed their participation as judges in TRBusiness’ ‘The Sustainability Pitch’.
As announced, the pioneering industry-wide recognition programme will showcase and celebrate sustainable initiatives across the travel and travel retail sector.
The Sustainability Pitch will play a central role in the first-ever
Travel Retail Sustainability Week, due to take place on 19-23 April 2021, to coincide with Earth Day on Thursday 22 April.
The programme is a response to the growing importance placed on environmental considerations by consumers in their choice of products and services.
says they plan to start operating again. but the way things work, they can do that without running their plan past anyone or saying what went wrong in the first place. reporter: what happened to these babies, behind the walls of kentucky children s hospital? jackson moore was the first to die. then caitlin allen. then mason hall. then connor wilson. than ray shaun. it 53 days i got to hold him. then he was gone. he was born and looked as healthy as any of my other children. then three weeks later, i was burying him. reporter: five babies, all dead after having heart surgery. surgeries that babies usually survive. did you ever get answers about your son s death? no. and we re sill searching. we asked and asked and asked.
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