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Best Buy has started to offer $200 yearly memberships to customers in the Twin Cities in return for benefits such as free or discounted Geek Squad services.
Best Buy Beta is a pilot program that started a month ago in Iowa, and parts of Pennsylvania and Oklahoma. It is now available in the Twin Cities. As we look to evolve our membership programs, the goal of Best Buy Beta is to create a membership experience that customers will love and to leave them feeling confident throughout their relationship with Best Buy, said Allison Peterson, Richfield-based Best Buy s chief customer officer, in a statement. This pilot offers premium service, complete with support aimed at anticipating our customers needs.
Would you pay $200 for a membership to Best Buy?
The retailer has launched a pilot program in Iowa, Oklahoma and now the Twin Cities that includes Geek Squad services.
Sean Berube, who was visiting from Arizona, walked out of Best Buy with a KitchenAid mixer on Black Friday last year in Dallas.(Juan Figueroa / Staff Photographer)
12:16 PM on May 3, 2021 CDT
Best Buy has started to offer $200 yearly memberships to customers in the Twin Cities in return for benefits such as free or discounted Geek Squad services.
Best Buy Beta is a pilot program that started a month ago in Iowa, and parts of Pennsylvania and Oklahoma. It is now available in the Twin Cities.
Best Buy, Urban Outfitters Latest To Discover Membership Has Its Privileges…And Its Profits Too forbes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from forbes.com Daily Mail and Mail on Sunday newspapers.
Best Buy Pilots Subscription Program
April 9, 2021
Best Buy is jumping into Amazon and Walmart territory with a pilot subscription program that costs $199.99 a year, or $179.99 for those holding the company’s branded credit card, aiming to drive more loyalty and order value from its customer base.
Best Buy Beta is being piloted at select stores in Iowa, Oklahoma and eastern Pennsylvania, expanding later this month to Minnesota, North Carolina and Tennessee, for a total of 60 stores.
Members will get discounts, unlimited Geek Squad tech support, up to two years of protection on most product purchases, free standard shipping and delivery and free installation on most products and appliances. They also get access to a concierge service that provides 24/7 support by phone, chat, email or app.