Best Buy Pilots Subscription Program
April 9, 2021
Best Buy is jumping into Amazon and Walmart territory with a pilot subscription program that costs $199.99 a year, or $179.99 for those holding the company’s branded credit card, aiming to drive more loyalty and order value from its customer base.
Best Buy Beta is being piloted at select stores in Iowa, Oklahoma and eastern Pennsylvania, expanding later this month to Minnesota, North Carolina and Tennessee, for a total of 60 stores.
Members will get discounts, unlimited Geek Squad tech support, up to two years of protection on most product purchases, free standard shipping and delivery and free installation on most products and appliances. They also get access to a concierge service that provides 24/7 support by phone, chat, email or app.