Crystal Kim Growing up with a beauty-obsessed Korean mother, I spent hours watching her slather pearlescent, perfumed creams on her cheeks. My
umma was always searching for the next best thing, and as an adult, I became a similar skin care enthusiast without any particular loyalties. I loved trying new products, and I was easily sold by glossy ads, friendly recommendations, and sleek packaging. Every time I finished a serum, I was on to the next. I don’t follow fashion trends, and I hate buying shoes. Skincare was my self-care indulgence, and I was a fickle consumer. That is, until I found my holy grail, my constant: the Burt’s Bees Deep Cleansing Cream.