Phygital is the new trend for holiday shopping. With companies like Nike, Diesel, Pudgy Penguins, Build-A-Bear, Frillz, and others adding it to gift lists.
With a special program offering a free child’s ticket to those who visit a Build-A-Bear Workshop and make a furry friend during the film’s theatrical run, Build-A-Bear’s new animated feature will release in Cinemark theaters across the country starting November 3.