"Everything changes and stays the same," said Batti, former owner of Fresno’s largest marketing firm Jeffrey Scott Agency, which has $25 million in annual capitalized billings.
Family entertainment businesses hoping vaccines lead to earlier re-openings
KFSN
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FRESNO, Calif. (KFSN) Restrictions brought on by the pandemic have taken a huge toll on the entire family entertainment industry.
But now attractions such as Storyland-Playland in Central Fresno are hoping the COVID-19 vaccine could help them re-open sooner rather than later. When we get the green light, we ll be ready to go. We ve got all our certifications all that stuff is already in the cue and inline, said Storyland-Playland Board Chair Bruce Batti.
Batti estimates the popular family destination is down more than $500,000 in lost revenue amid the pandemic.