Whiskies, coconut flower beer, Tequilas, a non-alcoholic cider and a remake of classic TV advert are among the latest additions to the new products market.
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Big on taste and flavour – low on ABV
Five years isn’t a particularly long time in brewing but it’s an eternity when it comes to alcohol-free beer.
The quality and choice available now when compared to just a few year ago is astonishing and consumer attitudes towards it have, quite rightly, been transformed too.
At the forefront of this revolution is Big Drop Brewing Co.
Big Drop launched its first beer – an alcohol-free milk stout – in 2016 and then a pale ale the following year. Both beers scooped top prizes in beer awards, including ‘World’s Best’ at the World Beer Awards (the pale ale has won it twice) and even going on to beat their full-strength rivals in blind-tastings.
How the coronavirus has boosted non-alcoholic beer Andrew Dickson Richard Drew/AP
Non-alcoholic beer, like Brooklyn Brewery s Special Effects, has seen huge growth in the past year.
Covid lockdowns are leading us to rethink our habits, while innovations have made NA beer tastier.
The global market for NA beer could be worth $29 billion by 2026, according to one prediction.
A few years back, Eric Ottaway was traveling in Europe when he noticed something about the way people were drinking.
Ottaway is the CEO of Brooklyn Brewery, one of the largest craft-beer outfits in the United States, so has an eye for such things – and what he saw intrigued him. Instead of knocking back full-strength beer, a surprising number of folks in pubs seemed to be choosing low-alcohol beverages.
For the rest of us though, going cold turkey might be proving a tad difficult this year. That doesn t mean, however, that we need stay stuck on the same old stuff. Rather, we can make small changes to our alcohol consumption, drinking products that aren t quite as high in alcohol. but aren t entirely alcohol free either.
So, please enjoy this list of 5 of our favourite lower alcohol drinks this January. You might just find your new beverage of choice.
1. Brooklyn Special Effects low alcohol, 0.4%
So low alcohol it s pretty much alcohol free, Brooklyn s Special Effects low alcohol beer is as close to the real thing as you re going to get.