HUL puts focus on family packs financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.
Neuro research uses technology that gauges consumer preferences by directly measuring responses from the brain through headsets, without filters, biases or hesitancy that respondents may exhibit in traditional forms of research. Consumer goods, financial services, ecommerce and alcobev companies in India and elsewhere are rapidly adopting this form of research, Melgarejo said. He declined to mention specific names, citing client confidentiality.
Hindustan Unilever bets on core brands for growth financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.
SOUNDING BOARD: Experts decode why brands stand at crossroads – shying away from supporting the community on the fifth anniversary of striking down 377 or fearing backlash