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The Busker “Triple Cask Triple Smooth” Beats Established Competitors in Blind Tasting; Rated Best Irish Whiskey Blend by Independent, Prestigious Tasting Panel
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Blind Tasting Accolade Comes on the Heels of Highest Rated Irish Whiskey Blend by Wine Enthusiast
“The Busker is an apple among oranges,” said New York-based Julie Reiner, known for her award-winning beverage programs at Clover Club and Leyenda. “This is a whiskey that bartenders will embrace because it will perform excellently in craft cocktails.” NEW YORK (PRWEB) March 08, 2021 The Busker, a “new-to-world” Irish Whiskey, is proud to announce that it was named the top Irish Whiskey Blend in a blind, independent tasting of industry experts. The Busker “Triple Cask Triple Smooth” was blind-tasted against four leading Irish whiskeys in similar price points, including Proper Twelve, Jameson, Bushmills and Tullamore D.E.W. Th
The Busker Irish Whiskey Launches Busk It! Discovery Campaign to Engage with U.S. Consumers
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The consumer activation includes a contest with nine $5,000 winners, $5 rebates, The Busker gear and virtual tasting events
The Busker Irish Whiskey NEW YORK (PRWEB) February 01, 2021
The Busker, a new-to-world and category-disrupting line of Irish Whiskeys, is excited to launch Busk It! Discovery, a multi-channel, digital promotion to engage consumers. The campaign includes a large video contest with monetary grants, rebates on purchases, The Busker gear giveaways and immersive virtual tastings. While the brand honors its Irish heritage, it encourages fans to go beyond the lines of history and write a new story. This new narrative begins with the consumer and it begins with #BuskIt. The Busker Contest will award nine contestants across the country a $5,000 grant each that best showcase the #BuskIt lifestyle