A marketing fad. Think again. How about tying money you owe on debt to how the environmental you are. Happening with Big Companies well talk about it. Kicking off a big week for earnings, netflix, intel, many more, break down how the Options Market is setting you up happy friday, everybody. Start today with the big number. It was a big number. Housing starts surging 16. 9 last month thats the best monthly print in more than a decade the news setting the Home Construction etf, eib highest level in 18 years. Guy adami. Yes, sir. If you build it. Well ray consella, tim you follow me. Thats why im here. Dan its nine seconds in the show and dan is done. Tuned out. You got a little shoeless joe. The housing numbers have been great. No defying how do you play it and we said this before since mr. Buffett had a stake. Restoration hardware it pulled back one mr. Buffett in the name. Two valuation isnt ridiculous trading at 16 times next yearte and ill give you a bonus. Merchandise inventories la