Не цензура, а расчёт: ответ Google и Telegram Навальному
euronews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from euronews.com Daily Mail and Mail on Sunday newspapers.
YouTube to Host Small-Business Shopping Event in E-Commerce Push
bnnbloomberg.ca - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bnnbloomberg.ca Daily Mail and Mail on Sunday newspapers.
YouTube Puts $100 Million Into Creator Fund to Rival TikTok
Mark Bergen, Bloomberg News
(Bloomberg) YouTube said itâs starting a $100 million fund for creators of video Shorts, the companyâs feature that rivals TikTok. In a departure for the online video giant, creators will be paid based on viewership and engagement rather than advertising revenue.
In addition, YouTube is opening the fund to any video maker on its site who follows its guidelines, not just those eligible for the advertising program, the company said Tuesday in a blog post.
The fund for Shorts creators is the latest entry in a social media bidding war for online personalities spurred by the success of Bytedance Ltd.âs TikTok. Snap Inc. launched a new fund last fall for top performers of its video product. Facebook Inc. has tried to lure stars and copied features from TikTok, and introduced more ads on its shorter videos.