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Here s what we learned at this year s Influence 360 conference Details 07 May 2021
From 27-29 April, MARKETING-INTERACTIVE played host to Influence 360, an insights-packed three-day conference about all things content and communications, featuring some of the biggest names and brands from around the industry.
Without boring or inane stuff that marketers already know, Influence 360 tackled topics from social issues to growing on a budget to even neuroscience. Built for content and communications strategists with the aim of making marketing interesting and impactful, our multi day bootcamp offered a look inside the minds of those who ve actually done it and do it each and every day.
India, which recently recorded more than 10 million cases of COVID-19, the disease caused by the coronavirus, has the second-highest number of cases in the world, behind only the U.S. Yet despite the somber milestone, the country has seen a dramatic dip in daily new infections, which are down to less than one-third of their peak in September, when the daily count topped 95,000.
The decrease in cases has brought a measure of confidence in mega cities like New Delhi, which have been ravaged by the coronavirus. Customers are back in markets, there are long lines outside metro stations and traffic is humming on the streets, giving hope to a recession-hit economy whose main driver is domestic consumers.