Infusing Culture into Craft Packaging Design
An Inglewood-based brewing company uses design and digital marketing to resonate with consumers who have traditionally been overlooked in the craft beer market.
Mar 5th, 2021
“One of the reasons we started a craft brewing company in the first place was due to the lack of accessibility of premium craft beer in communities of color,” explains Teo Hunter, COO and head of brewing operations for Crowns & Hops Brewing Co.
He says it’s easy enough to find craft beer at Whole Foods, Bristol Farms, and Trader Joe’s but, “as soon as you start going into the inner city, you don t see any of those establishments. You barely see grocery stores, and those grocery stores are inundated with mass marketed beer that don t have the quality attributes we would hope people would identify the same way Beny and I did.
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Most historians acknowledge that the art of beer brewing was perfected in Africa. While the ancient Sumerians are widely credited with inventing the drink some 6,000 years ago, it’s the Egyptians’ version (a smoother, lighter brew) that most resembles the beverage commonly consumed today.
Bet you didn’t learn that in history class. Thankfully, movements like Draught Season are starting to rewrite the curriculum. With its line of attention-grabbing tees and hoodies, the 2020-launched lifestyle brand out of Atlanta is raising awareness to the contributions of Black brewing innovators.
7 Black-Owned Alcohol Brands to Add to Your Bar Cart Right Now
7 Black-Owned Alcohol Brands to Add to Your Bar Cart Right Now
From IPAs out of California to a smooth rosé from France, these exquisite pours from Black producers deserve your respect - and a spot on your liquor shelf
DeMarco Williams, provided by
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Most historians acknowledge that the art of beer brewing was perfected in Africa. While the ancient Sumerians are widely credited with inventing the drink some 6,000 years ago, it’s the Egyptians’ version (a smoother, lighter brew) that most resembles the beverage commonly consumed today.
Bet you didn’t learn that in history class. Thankfully, movements like Draught Season are starting to rewrite the curriculum. With its line of attention-grabbing tees and hoodies, the 2020-launched lifestyle brand out of Atlanta is raising awareness to the contributions of Black brewing innovators.
Sant’olina
(Kathryn Ballay)
There’s an Israeli-Mediterranean restaurant pop-up headed to the rooftop of the Beverly Hilton Hotel. Sant’olina – the latest project from h.wood Group – is scheduled to open in early March and run indefinitely. The mezze-forward menu will include fresh hummus, marinated feta, harissa-cured salmon, bourekas stuffed with farmers cheese, and heirloom beets with labneh. Open for dinner and weekend brunch.
For the record:
1:51 PM, Feb. 10, 2021Sant’olina will open at the Beverly Hilton Hotel, not the Beverly Hills Hotel.
Info:
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The Bungalow Kitchen
Chef Michael Mina and nightlife impresario Brent Bolthouse have partnered on the Bungalow Kitchen, a casual clubhouse-inspired restaurant set to open March 4. The Bungalow Kitchen sits on the waterfront in Long Beach’s Belmont Shore and builds on Bolthouse’s other Bungalow restaurants. Expect dishes like shellfish served over ice or charcoal-grilled; short rib “Pop-Tarts”