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Digital Dive: Top stories on digital developments making waves in the APAC beauty industry

Digital Dive: Top stories on digital developments making waves in the APAC beauty industry In this round-up of the top five stories on the digital developments and beauty tech in the cosmetics industry, featuring the SENSAI’s online expansion in Europe, Amorepacific’s latest investments in personalised beauty and more. 1 – Online opportunity: Kao aiming to strengthen ‘super prestige brand’ SENSAI in key markets Kao Corporation is working to reinforce the online presence of its high-end beauty brand SENSAI in key markets such as Japan, China and Europe, in order to strengthen its position in the prestige skin care market. The crown jewel in Kao’s luxury portfolio, SENSAI was launched in Europe in 1983 and is best known for its signature ingredient, Koishimaru silk.

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Ubiquitous Beauty Tech: Perfect Corp teams up with LUMINESS

Ubiquitous Beauty Tech: Perfect Corp teams up with LUMINESS The beauty tech company best known for its 3D AR tech and virtual cosmetics, hair color, and skin care try-on services has partnered with the airbrush cosmetics brand LUMINESS. “LUMINESS and Perfect Corp. are both recognized as leaders in their industries,” acknowledges Sean Mehta, President and CEO of LUMINESS in today’s remarks to the press. “The result of this collaboration,” he says, “is an experience that transcends both in-store and traditional online shopping for all ages. Partnering with Perfect Corp, LUMINESS advances the e-commerce experience for our customers, as we have done for more than 25 years,” adds Mehta.

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「ママが持つ色んな顔を、子どもたちに見せたくて。」山口もえさん | 朝日新聞デジタルマガジン＆[and]

「ママが持つ色んな顔を、子どもたちに見せたくて。」山口もえさん | 朝日新聞デジタルマガジン＆[and]
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「ママが持つ色んな顔を、子どもたちに見せたくて。」山口もえさん | 朝日新聞デジタル＆w（アンド・ダブリュー）

「ママが持つ色んな顔を、子どもたちに見せたくて。」山口もえさん | 朝日新聞デジタル＆w（アンド・ダブリュー）
asahi.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from asahi.com Daily Mail and Mail on Sunday newspapers.