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Small businesses brace for cautious holiday shoppers | Long Island Business News

Small businesses brace for cautious holiday shoppers | New Orleans CityBusiness

Small Businesses Brace for Cautious Holiday Shoppers

Small businesses make most of holidays

NEW YORK Small businesses are stocking their shelves early this holiday season and waiting to see how many gifts inflation-weary shoppers feel like giving. Holiday shopping was relatively strong during the past two years as shoppers flocked online to spend, aided by pandemic stimulus dollars. This year, small businesses are bracing for a more muted season, as some Americans spend more cautiously.

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