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From Play ball to Play Bally s ? Sinclair betting on legal gambling to boost viewership [Star Tribune]

From ‘Play ball’ to ‘Play Bally’s’? Sinclair betting on legal gambling to boost viewership [Star Tribune] Sometime next summer, the bullpen door will swing open, Taylor Rogers will jog to the mound, and Twins fans will fret as their closer tries to preserve a small lead. But the team’s new broadcasting partner wants them to do more than just watch and worry. Imagine longtime play-by-play voice Dick Bremer saying something like: “Rogers has converted seven consecutive save opportunities. Can he make it eight? If you’d like to place a bet on it, just go to your Bally’s Sports app and click on ‘In-game wagers.’ “

New Fox Sports North owner betting on legal gambling to boost viewership

But the team s new broadcasting partner wants them to do more than just watch and worry. Imagine longtime play-by-play voice Dick Bremer saying something like: Rogers has converted seven consecutive save opportunities. Can he make it eight? If you d like to place a bet on it, just go to your Bally s Sports app and click on In-game wagers. Fox Sports North, which has televised Twins games on cable under a variety of names almost continuously since 1989, will be rebranded as Bally s Sports Network (or something similar) this spring, perhaps as soon as baseball s scheduled Opening Day on April 1. And along with a new look will come a new facet of broadcasts of Twins, Timberwolves, Wild and Minnesota United FC games: gambling.

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