May 6 2021, 12:45 pm | BY Ricki Green | No Comments
James Wawne, managing director and principal consultant ANZ at DMPG discusses how brands must build consumer confidence through progressive digital experiences which engender trust and lay the foundations for sustainable customer relationships.
Recently appointed managing director and principal consultant ANZ at DMPG, James Wawne heads the company’s Australian operation from its Brisbane office. A former PwC manager and Venntifact director, Wawne has over 14 years of international expertise in data analytics, innovative technology, and digital transformation.
Following COVID’s dramatic impact on consumer behaviours, Wawne shares why Australian brands must craft customer experiences that transparently address privacy concerns and provide controls around the use of first party data.
iTWire Thursday, 29 April 2021 11:31 AMTA’s advice for Privacy Awareness Week 2021, May 3 to 9
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Being connected is an essential part of our everyday lives, enabling us to connect personally and professionally, but with protecting privacy vitally important in the digital era, how do you do this?
According to the Australian Community Attitudes to Privacy Survey 2020 (PDF link), the majority of Australians know they should be taking privacy seriously, with 85% having a clear understanding of why they should protect personal information but almost half (49%) don’t know how to go about it.
Privacy Awareness Week is May 3-9, and to raise awareness of the importance of protecting personal information and help Australians keep their data private, the Australian Mobile Telecommunications Association (AMTA) has the following five tips:
Australian businesses are failing to compete on trust mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
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Traditional models of customer care are being challenged
by the impacts of COVID-19 and the opportunities presented by
digital and data-driven transformation.
Many organisations have looked for cost savings by establishing
customer service teams offshore. For some, however, service
continuity - particularly during widespread COVID-19 lockdowns in
foreign jurisdictions - and cultural differences have prompted a
return to Australian-based services.
It is also timely for businesses to consider how artificial
intelligence (AI) and digital solutions can deliver resilient,
instant, convenient, proactive and personalised services throughout
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In 2020 the Office of the Australian Information Commissioner worked to increase public trust and confidence in the protection of personal information and access to government-held information.
Assisted the pandemic response by overseeing privacy protections and access to government information, and advising on personal information handling to prevent and manage COVID-19
Finalised more than 900 Information Commissioner reviews and 120 FOI complaints
Pursued 4 privacy regulatory priorities to ensure Australians’ personal information is protected
Implemented Consumer Data Right privacy safeguards in the finance sector
Launched our first civil penalty proceedings for an interference with privacy and opened 11 Commissioner-initiated investigations and preliminary inquiries