New Communicators at Audi and Hyundai
Audi’s Emilie Cotter
Hyundai and Audi both filled high-level communications posts this week. Audi promoted Emilie Cotter, while at Hyundai Sarah Fullwood arrived devoid of automotive experience.
Audi of America hired Cotter in September as director of corporate and brand communications. Chief brand officer at Marketplace, and SVP and partner at FleishmanHilliard, Cotter earlier headed corporate and brand communications for Lucasfilm.
Cotter will lead Audi of America’s communications strategy. Corporate, product, and lifestyle communications are her responsibility, along with government affairs. She wil define and lead communications with the media, dealers, internal and external partners, along with state and federal politicos.