Founded in 2012, Flair is one of the first independent laboratories dedicated to niche perfumery. Led by a female team, the studio currently develops around fifty launches a year. Anne-Sophie Behaghel reviews more than a decade of creation for Premium Beauty News.
Premium Beauty News - Flair celebrated its tenth anniversary in 2012. How did the idea of a creative studio dedicated to niche perfumery come about?
Anne-Sophie Behaghel - When we founded Flair in 2012, with Amélie Bourgeois.
Obvious: Keeping it Simple ~ New Fragrances fragrantica.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from fragrantica.com Daily Mail and Mail on Sunday newspapers.