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Adobe s ambitions for Firefly underline how AI will disrupt the agency business

Adobe s ambitions for Firefly underline how AI will disrupt the agency business
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Adobe summitUnited statesLas vegasDon bennionBilly seabrookBob markhamJonathan kratzMary barraShantanu narayenMartin sorrellInterpublic groupAuthenticity initiativeUltimate texas holdGeneral motorsAnil chakravarthyCustom models

Adobe s ambitions for Firefly underline how AI will disrupt the agency business

United statesAdobe summitLas vegasMartin sorrellMary barraJonathan kratzShantanu narayenBob markhamDon bennionBilly seabrookInterpublic groupAuthenticity initiativeUltimate texas holdGeneral motorsAnil chakravarthyCustom models

Adobe insists it isn t a threat to agencies, but its big AI plans suggest otherwise

Adobe insists it isn t a threat to agencies, but its big AI plans suggest otherwise
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

United statesAdobe summitLas vegasMary barraMartin sorrellShantanu narayenDon bennionBob markhamBilly seabrookJonathan kratzAuthenticity initiativeInterpublic groupUltimate texas holdGeneral motorsAnil chakravarthyCustom models

If that went away, that would be horrific : Why GenAI will help, not hinder, creatives

If that went away, that would be horrific : Why GenAI will help, not hinder, creatives
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Las vegasDuncan eganAdobe genstudioAnn richAdobe summitAdobe fireflySilicon valleyHey duncan

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Adobe wants marketers and businesses to lean into the rise of generative AI and has pledged to help shift the technology from a “shiny new toy” into something that is used by all with confidence.

Amit ahujaShantanu narayenLas vegasAdobe experience cloudAdobe creative cloudAdobe experience platformAdobe genstudioAdobe summitAnil chakravarthyAnn richMicrosoft copilot