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The Delhi-NCR edition of the ET Soonicorns Summit 2023 delved into the direct-to-consumer ecosystem, encompassing brands as diverse as the Good Glamm Group, a global beauty conglomerate from India, to Radhika Ghai-led KindLife and ShopClues and enablers such as ShipRocket and Fashinza. With Mama Earth making its public-market debut, its only time to note what founders and ecosystem experts had to say about the trajectory of the D2C space as the story of consumerisation 2.0 gains momentum in India.
Unicorn founders delved into their playbooks to unravel insights into how they navigated the ups and downs of their startup journey, while investors and industry leaders provided a blueprint for profitability at the Delhi-NCR leg of the ET Soonicorns Summit 2023. This comes at a crucial time as the Indian startup-tech ecosystem undergoes a significant shift, charting its course towards resilience. Here are some key learnings from the past years that signify the spirit of the great reset and promising results.
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