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With More Than $1 Billion in Stored Coffeehouse Credit, It s Time to Ask: Is Starbucks the Best Place for Your Bucks?

Starbucks reported more than $1.7 billion in "stored value" on gift cards and in its Starbucks app in 2023, according to the company's annual report. Some of that money may be held on misplaced gift cards. (Check your desk drawer. Seriously.) A more likely culprit is the coffee company app's auto-reload feature. Java addicts can

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