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Admitad acquires Tapfiliate, the Netherlands-based affiliate marketing SaaS-platform
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Pearson Acquires Spotlight Education
Pearson, an education publishing and assessment company, has acquired
Spotlight Education, a company that utilizes unique, proprietary technology to turn education data into personalized video reports. The reports information and infographics that help families understand data about student performance and progress.
“The feedback provided in student assessment reports provides vital information to teachers, families and students. This information can be leveraged to help families make important education decisions with lifelong impacts,” said
Lisa Lepic, managing director, school assessment, Pearson. “In our efforts to offer more equitable solutions to the families we serve, we are excited to be able to integrate Spotlight’s innovative technology to provide assessment results in a new format that is easier to understand and use, and helps families know when to provide more support for their children when they need it.”
25 febbraio 2021 09:58
Fonte: Adnkronos
#ict
HEILBRONN, Germany, Feb. 25, 2021 /PRNewswire/ Late January, Admitad acquired Tapfiliate, the Dutch subscription-based Saas-platform where advertisers can manage their affiliate programs on their own. The details of the deal are not disclosed, however it was announced that Tapfiliate will keep its brand and management.
Admitad CEO & Founder Alexander Bachmann, said, By buying Tapfiliate, Admitad aims to increase its micro B2B penetration, as well as acquire another 1500 active clients for our core business, the Affiliate Network. What is more, thanks to such collaborations the entrance to affiliate marketing gets more available and open. We are glad to welcome Thomas and his team to Admitad and look forward to our fruitful cooperation.
With this investment, Admitad highlighted the importance of giving its partners a high-quality set of tools to monetise their traffic quickly and easily.
Alexander Bachmann, Admitad Founder and CEO, said: “RevGlue is a one-of-a-kind company: being a SaaS-platform, it provides publishers with multiple tech solutions for traffic monetisation.
“At the same time, it possesses vast affiliate marketing experience. We believe this collaboration will become a valuable asset for our partners around the world, so our intent is to keep supporting RevGlue in their growth and worldwide expansion.”
Why RevGlue?
RevGlue is known for products that span both affiliate data providers and traffic monetising publishers. The Manchester-based company offers a set of tools to create new affiliate websites in the SaaS model using their WordPress plugins and structured content.
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HEILBRONN, Germany, Jan. 14, 2021 /PRNewswire/
Admitad led the latest investment round into RevGlue, with the amount of £200k dedicated to the future growth, team development and expansion into new regions.
Providing the multiple services for driving sales and making money online, with this investment Admitad highlighted the importance of giving its partners a high-quality set of tools to monetize their traffic quickly and easily.
Alexander Bachmann, Admitad Founder & CEO
Alexander Bachmann, Admitad Founder & CEO: RevGlue is a unique of its kind company: being a SaaS-platform it provides publishers with multiple tech-solutions for traffic monetization, while at the same time it possesses extensive affiliate marketing experience. We believe this collaboration to become an asset for our partners around the world and are planning to support RevGlue further in their growth and worldwide expansion.
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