With this investment, Admitad highlighted the importance of giving its partners a high-quality set of tools to monetise their traffic quickly and easily.
Alexander Bachmann, Admitad Founder and CEO, said: “RevGlue is a one-of-a-kind company: being a SaaS-platform, it provides publishers with multiple tech solutions for traffic monetisation.
“At the same time, it possesses vast affiliate marketing experience. We believe this collaboration will become a valuable asset for our partners around the world, so our intent is to keep supporting RevGlue in their growth and worldwide expansion.”
Why RevGlue?
RevGlue is known for products that span both affiliate data providers and traffic monetising publishers. The Manchester-based company offers a set of tools to create new affiliate websites in the SaaS model using their WordPress plugins and structured content.