Loading the player.
Byron Allen’s call for advertisers to allocate more dollars to Black-owned media has prompted IPG Mediabrands, one of the industry’s largest ad agency holding companies, to officially commit a minimum of 5% of their media budgets to Black-owned media companies by 2023.
“This announcement is an historic moment for corporate America and for Black America, because the greatest trade deficit in the United States is the trade deficit between White corporate America and Black America, and we must close that trade gap immediately so that we can achieve ONE AMERICA,” said Byron Allen, Founder, Chairman & CEO of Allen Media Group. “Every American and every corporation needs to lean in to make sure that we achieve the FOUR “Es” in our country a great EDUCATION for every American, ECONOMIC inclusion for every American, EQUAL justice for every American, and ENVIRONMENTAL protection for everyone so that we can truly become ONE AMERICA and actually have a s
Movers and Shakers: AMV, Specsavers, You & Mr Jones, BBH, Amazon, BA, GB News
Welcome to Campaign s weekly round-up of the hires, departures and promotions across the industry.
by Staff
Sign in to continue
Free email bulletins
Over the past seven days, we’ve seen new hires at Penguin, IPG Mediabrands and The Guardian
Another week, another wave of senior appointments and departures at brands, agencies and media owners. Check out our global round-up of who is moving where (and why it matters) below, then head over to our People on the Move hub to see who else has been moving up the career ladder.
Over the past seven days, we’ve seen changes at Penguin Random House, IPG Mediabrands and The Guardian.
Got a People on the Move story or tip-off for us? Send it to peopleonthemove@thedrum.com for consideration before next Tuesday.