With more consumers opting to go alcohol-free, what does it take for companies to nail that true-to-taste non-alcoholic drink? Sydney-based Alexandria Brock decided to go dry in 2019 after her "very boozy wedding and honeymoon". Having worked as a bartender for a decade at watering holes in the Australian metropolis like The Clock Hotel, Paddo Inn and the Bowral Hotel,.
Driven by a love of cocktails and a desire to consume less alcohol, Houston based Entrepreneur and Artist Andrew Solis has launched Cut Above Zero Proof Spirits in an effort to give drinkers a choice in how they consume cocktails without sacrificing the overall social experience.