Spotify Podcast Ads Extended to Germany, UK
They are bought on a title-by-title basis, and creative can run across pre-roll, mid-roll and post-roll placements
Nearly one-half of younger Germans listened to podcasts last year
Spotify January 21, 2021
Spotify Podcast Ads, which debuted at CES 2020 last January for the streaming platform’s original and exclusive podcasts, were extended to Germany and the U.K. Thursday.