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Swwapnil Joshi: Marathi content among finest in India, just needs wider audience ​ Sun, Jun 27 2021 10:27 IST | ​ 0 Views Swwapnil Joshi.. Image Source: IANS News Mumbai, June 27 : Actor Swwapnil Joshi, who soon reprise his role of Kumar Mahajan in the Marathi web series Samantar 2 , says the particular streaming platform on which a project gets released plays a huge role in the show s success. He adds that the Marathi industry has lately been producing some of the finest content, in cinema as well as OTT, and just needs a wider audience. It is the platform that gives you (the audience) the first cue on how they feel about the show. If a platform is hesitant in backing a show, then as a viewer you are going to be hesitant in watching it. If the platform is aggressive in marketing it and you see they are putting all their power in pushing it ahead, you know they are confident about the show and you would consume it faster. The platform, right marketing and mounting play

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