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Research Finds Gender Equity in Advertising Leads to Sales Lift

Younger consumers have higher expectations for accurate portrayals of women in advertising.

United statesLatha sarathyErika digirolamoChristine guilfoyleGeorgia pacificPurchase powerAccurate portrayal

GROUNDBREAKING STUDY REVEALS HEIGHTENED CONSUMER DEMAND FOR GENDER EQUALITY IN ADVERTISING RESULTING IN UP TO 10X INCREASE IN SALES

GROUNDBREAKING STUDY REVEALS HEIGHTENED CONSUMER DEMAND FOR GENDER EQUALITY IN ADVERTISING RESULTING IN UP TO 10X INCREASE IN SALES
streetinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streetinsider.com Daily Mail and Mail on Sunday newspapers.

United statesChristine guilfoyleErika digirolamoNaylet aguayoLatha sarathyGrowth councilMarketing solutions for circanaSeeher healthAssociation of national advertisersDigennaro communicationsSeeher media taskResearch effectiveness awardAccurately represents womenNational advertisersGeorgia pacificLift study

GROUNDBREAKING STUDY REVEALS HEIGHTENED CONSUMER DEMAND FOR GENDER EQUALITY IN ADVERTISING RESULTING IN UP TO 10X INCREASE IN SALES

GROUNDBREAKING STUDY REVEALS HEIGHTENED CONSUMER DEMAND FOR GENDER EQUALITY IN ADVERTISING RESULTING IN UP TO 10X INCREASE IN SALES
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.

United statesErika digirolamoLatha sarathyChristine guilfoyleNaylet aguayoGrowth councilSeeher media taskSeeher healthAssociation of national advertisersResearch effectiveness awardMarketing solutions for circanaDigennaro communicationsAccurately represents womenNational advertisersGeorgia pacificLift study

GROUNDBREAKING STUDY REVEALS HEIGHTENED CONSUMER DEMAND FOR GENDER EQUALITY IN ADVERTISING RESULTING IN UP TO 10X INCREASE IN SALES

GROUNDBREAKING STUDY REVEALS HEIGHTENED CONSUMER DEMAND FOR GENDER EQUALITY IN ADVERTISING RESULTING IN UP TO 10X INCREASE IN SALES
tmcnet.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tmcnet.com Daily Mail and Mail on Sunday newspapers.

United statesErika digirolamoChristine guilfoyleLatha sarathyNaylet aguayoAssociation of national advertisersDigennaro communicationsSeeher healthSeeher media taskMarketing solutions for circanaGrowth councilResearch effectiveness awardThat overturns long held gender stereotypesAccurately represents womenNational advertisersGeorgia pacific

20 Recent Crime Thrillers You Probably Missed

20 Recent Crime Thrillers You Probably Missed
movieweb.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from movieweb.com Daily Mail and Mail on Sunday newspapers.

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