New Delhi, March 31: Infertility is an uncomfortable and stigmatised topic in India. This does not steal away from its alarming rise. Nearly one in six married couples are believed to be impacted by infertility in India, sadly less than 1% seek medical assistance. This is due to lack of awareness, and difficulties in access/ affordability of treatment, Aatish Rathi, Birla Fertility. Diagnosis and treatment of infertility can cause extreme psychological stress among the couple spanning confusion, frustration, depression, anxiety, hopelessness, and guilt. Women bear the brunt of infertility distress because of the cultural conditioning that a woman is primarily responsible for bearing the child.