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Affinity Creative Builds Buzz for KYLAs new Riviera Cocktail Series
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Affinity Creative Rebrands Napa Valley s Brandlin Estate
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MARE ISLAND, Calif., May 13, 2021 /PRNewswire/
Located in the heart of Napa Valley s famed Mount Veeder AVA, Brandlin Winery has been renamed Brandlin Estate, with the help of Affinity Creative Group. Brandlin Estate s parent company, Two Estates Wine Collective (formerly known as Cuvaison Estate Wines), engaged the agency to accomplish the rebranding program that included new packaging and wine labels, as well as a redesigned website.
Before & After Packaging Design for Brandlin Estates s Cabernet Sauvignon
Dan Zepponi, president and CEO of Two Estates Wine Collective, explains, Brandlin Estate is a more appropriate and meaningful moniker, as it honors the continuation of the Brandlin family s legacy, while underscoring our commitment to crafting luxury, mountainside, estate-grown wines. We also saw this moment as an opportunity to refresh the brand presentation and all key poin
Affinity Creative Rebrands Napa Valley s Brandlin Estate
Posted on May 12, 2021
AFFINITY CREATIVE GROUP PRESS RELEASE
MARE ISLAND, CA - Located in the heart of Napa Valley s famed Mount Veeder AVA, Brandlin Winery has been renamed Brandlin Estate, with the help of Affinity Creative Group. Brandlin Estate’s parent company, Two Estates Wine Collective (formerly known as Cuvaison Estate Wines), engaged the agency to accomplish the rebranding program that included new packaging and wine labels, as well as a redesigned website.
Dan Zepponi, president and CEO of Two Estates Wine Collective, explains, “Brandlin Estate is a more appropriate and meaningful moniker, as it honors the continuation of the Brandlin family s legacy, while underscoring our commitment to crafting luxury, mountainside, estate-grown wines. We also saw this moment as an opportunity to refresh the brand presentation and all key points of customer interaction. Affinity Creative Group was the obvious choic
Packaging Contents: Wine Affinity Creative s Sweet Redesign for Oliver Winery How do you makeover the flagship label of a 700,000 case winery? Very carefully, says Cynthia Sterling, Creative Director at Affinity Creative Group, who recently led a close-in and finely tuned brand redesign program for Oliver Winery & Vineyards. Since its modest beginnings in Bloomington, Indiana, in 1960, Oliver Winery and Vineyards has grown to become one of the largest wine producers in the U.S. Their success is fueled by a philosophy that all styles of wine deserve the highest degrees of the winemaker s craft, commitment to quality and respect for customer choice. With the goal of expanding retail distribution and inviting more consumers to explore the Oliver range of fruit-forward, refreshing and tasty wines, Oliver leadership engaged Affinity Creative to carefully and delicately evolve the look of its foundational line of wines, known as The Soft Wine Collection.
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