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Packaging Substrate / Materials: Glass, Paper Located in the heart of Napa Valley s famed Mount Veeder AVA, Brandlin Winery has been renamed Brandlin Estate, with the help of Affinity Creative Group. Brandlin Estate’s parent company, Two Estates Wine Collective (formerly known as Cuvaison Estate Wines), engaged Affinity to accomplish the rebranding program that included new packaging design, as well as a redesigned website. Dan Zepponi, president and CEO of Two Estates Wine Collective, explains, “Brandlin Estate is a more appropriate and meaningful moniker, as it honors the continuation of the Brandlin family s legacy, while underscoring our commitment to crafting luxury, mountainside, estate-grown wines. We also saw this moment as an opportunity to refresh the brand presentation and all key points of customer interaction. Affinity Creative Group was the obvious choice to accomplish this important task, as they have deep category experience, savvy market understanding,