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A beach in Puerto Vallarta. Mexico is one of the destinations Avoya is promoting in its new Vacations to Take Now campaign. Photo Credit: Meagan Drillinger
Avoya Travel, No. 30 on Travel Weekly s 2020 Power List, is looking to tap into pent-up demand among North Americans with its new Vacations to Take Now marketing campaign.
The campaign highlights destinations leisure travelers can currently visit, such as Mexico, Hawaii and Florida. Its emphasis is on spring and summer travel.
In addition to the new campaign, Avoya said it will continue to market to historically top-selling destinations like Europe and Alaska with cruise partners.
Meet the 2020 Lifetime Achievement Award winners
Current and previous winners of Travel Weekly s LIfetime Achievement Awards at this year s virtual Readers Choice Awards. Photo Credit: Travel Weekly
This year Travel Weekly honored five people with Lifetime Achievement Awards: Brad and Van Anderson, the founders of Avoya Travel; Jackie Friedman, the president of Nexion Travel Group; and Beatrice and Stanley Tollman, the husband-and-wife team who founded the Travel Corporation.
Brad and Van Anderson, the founders of Avoya Travel. Photo Credit: Travel Weekly
Brad and Van Anderson
Brothers Brad and Van Anderson are the co-founders of Avoya Travel, a family-owned business that traces its roots to a Hawaiian travel company. Van got started in the travel industry when his parents, Pat and Pal, had him stickering brochures for that firm; Brad began his career in travel in 1973 working for his parents’ retail agency in California.