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A beach in Puerto Vallarta. Mexico is one of the destinations Avoya is promoting in its new "Vacations to Take Now" campaign. Photo Credit: Meagan Drillinger
Avoya Travel, No. 30 on Travel Weekly's 2020 Power List, is looking to tap into pent-up demand among North Americans with its new "Vacations to Take Now" marketing campaign.
The campaign highlights destinations leisure travelers can currently visit, such as Mexico, Hawaii and Florida. Its emphasis is on spring and summer travel.
In addition to the new campaign, Avoya said it will continue to market to historically top-selling destinations like Europe and Alaska with cruise partners.