XANT Releases Lead Response Report with Data from 55 Million Sales Interactions
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SILICON SLOPES, Utah, Feb. 17, 2021 /PRNewswire/ -- XANT, the enterprise leader in Sales Engagement, releases a Lead Response Report featuring industry research based on data from 14,000 companies and 55M sales interactions.
XANT's Lead Response Report was originally published in 2014 in partnership with Harvard Business Review. The previous study was viewed and referenced over 500,000 times. Since then, the research has been updated with data from 2020.
Many of the notable findings from the updated research show the industry's need for quicker lead response, more persistency, and structural changes to outdated sales strategies. Some report highlights include: