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Viacom18’s advertising-led video-on-demand platform, Voot today announces a content partnership with on-demand streaming platform Ullu. As a part of the partnership, Voot will now be home to 100 shows from the Ullu library for the audiences to binge on. Voot’s content partnership with Ullu is in line with the platform’s efforts to strengthen its offering with universally appealing, fresh, entertaining, and engaging content.

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