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Mussoorie: Union Minister for Tribal Affairs Arjun Munda inaugurated the Tribes India GI Mahotsav at Lal Bahadur Shastri National Academy of Administration (LBSNAA) Mussoorie on March 5, 2021 in the presence of Shri Bhaskar Khulbe, Advisor to the Prime Minister of India, Shri Sanjeev Chopra, Director, Lal Bahadur Shastri National Academy of Administration (LBSNAA), Shri Pravir Krishna, Managing Director, TRIFED and Padmashri Dr. Rajni Kant, Advisor, TRIFED Atmanirbhar Bharat project on GI products.
The Tribes India GI Mahotsav – Invaluable Treasures of Incredible India is an exhibition of GI tagged products and more than 40 GI registered proprietors and GI authorised users and tribal artisans are participating and showcasing their region-specific products in this event. The purpose of the GI Mahotsav is to increase the awareness of these products amongst the Officer-Trainees and sensitize them about the rich cultural heritage of India so that they can in-turn formulate policies that safeguard the interest of GI products in their region. Such an event will also provide more marketing opportunities to the registered producers or manufacturers. More than 190 IAS Officer-Trainees and over 30 faculty members of LBSNAA attended this exhibition and appreciated the displayed products.