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Monday and my producers will once again try to stem me with tonights mystery guest. All that and more over the next hour but first lets yet headlines for my radio cohost carol massar. Bill ekman will make a presentation tomorrow on h erbalife chinese operations. He plans to discuss documents obtained from a former employee. Ey regulated direct selling and multilevel marketing. Three people with converte, combs would. Use into letterher day, another regarding ebay from carl icahn. After they rejected his nomination to the board he wrote that the chief executive of ebay cost shareholders 4 billion when he sold skype. He sold it to microsoft. Icon has been pushing ebay to spin off its paypal unit. Here to tell us more in this feud over what will technology and banking, bloomberg west johnson. Large cory stenson stanton. I want you to describe what exactly is monitise, what does it do . Enable mobile Banking Payments and cons commerce using existing structures. Processors or the banks themselves. We are agnostic to type of payment or where their purchasing or where they are banking or just providing the infrastructure to enable that to happen on a mobile device. Comment on this mobile banking mobile payments. Carl icahn is not exact not agnostic when it comes to the future. Why does he believe that a pal is worth more spun off from ebay . You can add the notion that this is a hot space so there is some silly valuations going on for players who are nascent. They have a better chance of attracting such a valuation. What is interesting is ebay looks at this business as not just something they like as a standalone business but also something they like to protect ebay itself. You mean, protect ebay itself, protected from what . It is paypal has been the dominant form of payment on ebay. Since long before ebay owned the company. When it was a money loan losing complete run by a handful of people, some notable people like reid hoffman and peter teal , elon musk gets credit for running paypal. It was losing boatloads of money. It was successful but losing a ton of money. Ebay acquired it because their own payment solution was feeling with customers and they recognized if they wanted ebay wants to control the payment on ebay, they could not let a competitor like amazon or google or apple or visa or somebody else acquire paypal. They would be willing to lose money on paypal to keep it internal so they could control their own destiny on ebay. I wonder if you could make the case for ebay keeping or not keeping paypal. If you are asked to give an analysis, what would your thoughts be . Ebay is a fabulous company. The addition of paypal made it even stronger. Have seen them grow enormously in the past three years as partners. From our perspective people like to shop but they do not necessarily like to pay. Anyway the you can make it easier for someone to make the transaction happen it raises everybody stock. Remain a bail ebay remains agnostic also. Same thingat is the that will happen in the ecosystem. Consumers decide how they pay and if you can make it easier for them likelihood the chance of a basket closing or selling goes way up. Having said that paypal is bankd to ridley at least backed up directly to bank accounts. Is there a technological challenge for paypal to expand its market share . It does not feel that way to me. It takes years to create a new network that is working around the world. When i ink about back in the day because i am an old banker, back in the days of the atm it was an individual system but you could not take your atm card and get off a plane in hong kong and use it with your existing in number. You can do that now. Like citibank customers could not use their cards to get money or make deposits and other banks. The beauty of building this Payment System is making it so ubiquitous that everybody can use it regardless of housing and how they pay. Is it just paypal is such a significantly different brand on a business course it would make sense to have them two different stocks. This gets back to this competitive notion. Lets imagine this heyman system is owned by amazon. Ebay users, amazon could say charge next or quarter percentage point to buy the same item. They could run an ad next to a babe paypal arches on ebay to stew that business toward amazon. Priceould have instant discovery. You can imagine the way the technology has used to ebay to create opportunity because they know how to set prices, they now what is hot and what is not on a very realtime basis. The moment when it matters most, not when interest is shown but when a purchase is made. The power of these Payment Systems in an era where we have to the computational power collect big data and use it is really powerful. Is that data that cory talks about, is that valuable when it comes to these payment networks, if it is just the plumbing they do not care what youre doing, do they . They will not necessarily be unless sell that data you are already a cardmember. There is no reason for them to to sell youwant anything. In this day and age it is about the data. If you are combining network and consumer history in terms of how they buy with all the information of bank has in their account with their relationship with the consumer and then you start to add the inherent benefits that a mobile device offers like where you are and all ofu like to do, those things together create l value for whoever has to the permission. Are they based on profits or sales, seven if someone is doing analysis of what paypal could be worth as a standalone company. That us in the space monetizes play, it is about consumer adoption so creating a database through our users using the platform, we see every single day on average the consumer logs in to check their balance or move money or make payments. That sort of interaction every day now with your brand at the bank becomes really powerful. Any numbers about how many times a day that happens or can you give us figures like comedy people have that kind of interaction on monetized systems . It is 20 times in the banking side. In a month. With themparing that old days of Online Banking were you logged in once a week. Now you are logging in every day. It gives you the permission to do much more than just banking. Thank you for joining us. Up, the car that roars like alion and it purrs kitten. Jason harbour will talk about his ride in the 181,000 181,000 porsche. My mystery guest is on a first name basis with chefs lidia and mario. More next. If youre looking for an automobile that can ache you feel like youre blasting off in turboet, the porsche 911 s could be for you. It has a quiet side. Here to tell uss about his experience. The porsche 911 turbo s. Sport. Tands for is 520ular turbo horsepower. For the turbo. An extra 40 horses. You can pay an extra 35 or 36,000 and youre at the top of the totem pole. Cool thing about the 911, and i am a fan, for every sort of personality, you can get an 1. Der or vintage it is your personality, how flash you do you want to be . If you are the flashster, this is your huckleberry. They grittart of how how a group sure body when you get in. The surprises you turn on the car and it is not as big roar. You can cruise around town and not know that there is 560 horsepower. It is a car you could live with everyday. What happens if you want to take those 560 horses on the road, what does that feel like . Rex it rearranges your intestines. As a passenger, you feel whitelf getting a little and feeling uncomfortable. Pagani it is the fastest launch. One of those las vegas rides. There is sort of this alarm. It is from zero to 60, someone did it in 2. 6 seconds. Zero to 60 in under three seconds. You can replicate it time after time. It is easy to do. You have to find the right road to do it. Your friends will love you, your mate will hate you. What was your car like, give us detail, color, interior, exterior, comments . This was a great experience. On roads you have to be careful. A soft footfall is headed straight to jail. The problem is finding a place to truly exercise them. Even a racetrack you will run s. T of straight what is the range . Turbo inlinein six engine. It is not terrible gas mileage. You will not run out of gas. It does not beat beat you up or and sell you. Turbo inline six engine. It is not terrible gas mileage. You will manual shift theye done away with this for long time. It was like a supermodel that you see in it club and her imperious ice blue eyes would slide over you and they will not in at the door. It is a little bit of a hard car. Versus some of the hardcore you could still get that in a stick. This car is the imperious 9 11. I am assuming this is for others who have other automobiles. You have five or six other cars along with this one. Many will they make how long will they make them . Until your money runs out. Apple of the carmaking world. What about the interior in terms of the appointment, the stereo in the music. Everything orcs well. It is a little sterile but everything feels good. The is a little hard and the Steering Wheel deals great in your hand. That is what you want. Is there a moment when the knuckles went wide on the Steering Wheel . If you drop it it is like ludicrous speed. Your life could flash in front of you. Your life will continue because you have got more. I want to move from the fast car to the battle over electric automobiles. Could should customers ipass other dealers in order to order from the dealer Like Computers . We will take a look at the ock. Oversy on taking sta the Technology Comes from japan and some comes from europe. That is why the standards are not synchronized. Haveis why we are going to all the different types of plugs so that nobody is going to be left out. Do you have an electric car . No. You are waiting for the same one . Joining us. R up. Ing all charged we will get charged up about furniture. How a business that started in iran decades ago inspired a family to create a list of celebrity clients. And our mystery guest was known for having a pumped up personality. More next. My next guest is part of a family that fled their native iran decades ago. They came to the United States and started a furniture business and grew it into a Luxury Furniture business that is one of the most respected names in the industry. I want you to tell your story and then we will get into the details of the current furniture business. You want the shirt version or the long version . Whichever you would like to do. The revolution in 1978 is the reason we ended up here. I grandfather my grandfather started the business at the age of 13. Instarted as an apprentice iran. In tehran. He had no choice, obviously, he came from a very poor family and his father had passed away. Being the oldest son he had no choice but to start working. Years later he had built an empire in the Furniture Industry in iran and was a very respected member of the community but when the revolution happened in 1978, he was forced to leave the country due to our religious background and we had to start over again. You start over again and you come to the United States and how do you begin once again . You have a whole artisan system in iran, here you have big, massproduced, multiple competitors. What were some of the steps that led you to where you what you are doing now . A factory where they were producing product. It was a different collection, it was not contemporary, it was traditional. When we came here i think the interesting part about our family is the oldschool mentality is useful and the hybrid is what created what ddc is today. It is a relative new relatively new company. Was born of that hybrid of the old and new coming together and bringing new ideas to the table. I think that is where our strength was. And mentioned luxury but luxury can mean many things. It can mean the kind of craftsmanship or price and how many times youre going to buy a sofa in your life. I want you to give us examples of the furniture they are making and tell us how expensive is it but what does it offer . Over 15,000 products in our collection. We have over 100 products that are in museums around the world. I designed a piece recently which won a design award called the barcode table which concentrates on ecological design. What was the table . What was the actual table, what does it look like . Is pieces of marble that are normally waste or thrown away. The edges of tables that we cut. We use that material to produce something new. I called it the barcode the barcode table because it looks like a barcode. It is strips of stone. What do you say to people who come to you and say that looks like a wonderful chair and it is comfortable but i am not going to spend 15,000 for a chair. It is funny you say that. I describe our furniture as being next to the future. What you buy today you will keep and it becomes an heirloom. Our selection is based on that fact and it is based on that philosophy. Everything we produce that is handcrafted and handmade by artisans mostly from italy and different european nations have that quality. They are very exclusive and handmade and made in workshops. We like to work with other families. All of our suppliers and other ,amilies that produce furniture like other companies. E have been around you have got some showrooms. Where are they and what is the next step . Our sure rooms showrooms are based in new york. You can see design post and [inaudible] and another in l. A. Which creates a great synergy for our brand. We will be showing in miami. We will have miami and 68 months. You have attracted a lot of celebrities. Do you want to name a couple to companyple feel what they would be keeping . Felix bennett is a very big publisher in london. Beyonce is one of our clients. We have so many. Probably i should not say other ones. Do you have a favorite piece, if there was one piece that you had to select, what would it be . Is designed in 1976 by a veryscarpa who is famous italian legend. It is a library. Much does it cost, do you think . He can range from 10,000 to 20,000 depending on the option and the wood that is available. We will have to look up where we put our books. People do not read that many books but today can look at the beautiful library. That is why i like it. It is a relic. Thank you very much. Making everything contemporary. Of domr the cofounder us design collection. More for home cooks. That is next. Time for our mystery guest. I have no idea who it is but luckily, my producers have provided us with some clues. My mystery guest is on a first name basis with the chefs olivia and mario. My mystery guest is known for having a pumped up personality. We will see. My mystery guest has led a boot camp for hopeless home cooks. Lets bring out our mystery guest. Great to have you with us here. I would know that hair anywhere. It is very special. Tell them a little bit about how you started out. Buffalo, andea, you are one of the worlds top chefs. That is scary generous of you. I went to college at case college in buffalo and to the Culinary Institute of america in hyde park. I started working for lidia and batali and we started iron chef together. I was his iron sous chef. Are on worst cooks of america. Of which i am not one. It is something that is we take these lovable losers as i like to call them and they are so hopelessly bad. We teach them and we mold them and what are they bad about, do they not understand the process of putting together a meal or cooking or measurements, they do not feel it, what is it . It is shocking. This is my third season with bobby flay. First ive minutes of our watching them cook and he said, are you kidding me . People do not know how to use can openers or peelers. Out. Do not go to a cook if you know you do not know how to do something, when you go would you not go to a recipe or the internet or a cookbook, and they are shocked when the recipes do not come out. It is something you need to learn how to do. It is not a genetic trait that your mom and grandmother was a learncook, you have to it. People have not taken the time to do that. They have not taken the time to open your book. Tell us about your book. My kitchen,own your and it is a collection of my Favorite Recipes and things i have learned throughout my career, my travels, and what my favorite part about it is, it is made with what i like to call Grocery Store ingredients. You can go to your regular Grocery Store. Not a ton of specialty places. You can make really delicious restaurant quality food. Can you recall in your own life when the restaurant world turned into the celebrity world . We everery first time did iron chef, we competed morimoto. It was scary and exciting. Tinyd it and it was lobsters and we were so nervous. Team said you guys are my for forever. Going into a kitchen you see a lot of highend appliances that might not get used, you see a lot of lowend appliances that should not be used create how do you judge, how do you match the . Erson with the pans i am a lowtech cook. My favorite use of equipment is a wooden spoon. It is the great equalizer from everyones grandmother to the best chef in the world. They use a wooden spoon. It is about what you do with it. I like it when they get a little brown and they have some miles on them and they have had some recipes under its belt. Im about the lowtech solutions. Doesnt look good, good. And people cant afford it. It does not have to be expensive. Exactly. My food i am making feed your soul as well as your body. Three things if you had to choose, what would they be . My wooden spoon, chefs knife, good saute pan. What is your favorite dish right now . I am always liked on the roasted chicken. The roasted chicken. I can leave it in the oven and have dinner and an hour. It is the luscious and it does feed my soul. One of the things i noticed is the price of Roast Chicken and restaurants. Should we except it and get over it . That is one of the things i learned. First chicken is one of those angst that is hard to do well. It is easy to do it poorly. He can often be very dry. Very dry or not crispy on the outside people people look at it and they are like, chicken. It can be delicious. Maybe well have some Roast Chicken. I would love to make use of Roast Chicken. Thank you for having me. My mystery guest no longer. The cohost of worst cooks in america. It is time for on the markets. The dow jones loses 34 points. The s p 500 closes at 1877. Basically unchanged. The nasdaq drops a little more than a point. Thanks for takings out. I am pimm fox. Is bloomberg west, all things technology. Live from pier 3 in san francisco, welcome to bloomberg west where we cover innovation, technology, and the future of business. Edward snowden

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