TikTok: TikTok tells advertisers: 'We are not backing down'

Sofia Hernandez, TikTok's global head of business marketing, declared that TikTok had gone from "being viral to vital" for businesses. The company's executives introduced new tools for running ads against trends and events like the Summer Olympics in Paris.

Related Keywords

New York ,United States ,Israel ,Washington ,Delhi ,India ,Indian School ,China ,Paris ,France General ,France ,Ukraine ,Manhattan ,Chinese ,Americans ,American ,Blake Chandlee ,Brian Wieser ,Michael Beckerman ,Tim Natividad ,Joe Biden ,Dagne Dover ,Craig Brommers ,New York Times ,Victoria Secret ,Indian School Of Business ,Technology Leadership ,Unilever ,Offering College ,Instagram ,Certificate Programme In Data Science Machine ,Lower East Side ,President Joe Biden ,Tech Prowess ,High Value Skill ,Data Science ,Madison Avenue ,Summer Olympics ,American Eagle ,Youtube Shorts ,Tiktok ,Advertisers ,Business ,Advertising ,Brands ,