socaltech.com
Los Angeles-based advertising software and exchange operator
The Trade Desk said this week that it has named Michelle Hulst as the company's Chief Operating Offier. Hulst was previously Executive Vice President, Global Data and Strategy at The Trade Desk, and prior to that was Group Vice President, Marketing and Strategic Partnerships, Oracle Data Cloud. According to The Trade Desk, Hulst will be responsible for global operations, data, commercial enablement, and client services in her new role.