Many clients probably generate happy feelings for themselves by thinking what a glorious retirement awaits them.
But it is the responsibility of an adviser to manage client expectations and not lead them down the garden path.
This is the central message from Alistair McQueen who is head of savings and retirement at Aviva.
He writes there are two parts to happiness: reality and expectation. He argues advisers must be on the side of reality.
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While the Federal Reserve continue to wait on the side-lines, closely monitoring the market action, they will want to be sure not to upset the apple cart here. Policy tightening coupled with tax threats is a toxic combo and will likely frighten markets even though the economy may be calling out for rate rises.