Rezen to Promote New World and Tongpai Hotels
in China
(16 Dec 2020)
Rosewood Hotel Group and Tongpai Hotels of Chow Tai Fook
Enterprises have both entered into a strategic partnership with Trip.com
to expand their hotel brands’
footholds in mainland China.
Rezen Hotels Group, a subsidiary of Trip.com, will
work with New World Hotels & Resorts and Tongpai Hotels to grow
the two brands in China by leveraging both groups’ distribution
networks, technology and customer databases for increased
marketing strength and enhanced customer experience.
Jane Sun, chief executive officer of Trip.com
Group, said, “The collaboration between Trip.com Group, Rosewood