Dec. 23, 2020 4:31 pm ET
Retailers are tweaking their supply chains and communications in a bid to alleviate customer disappointment around holiday postal delays.
Many deliveries are taking longer this holiday season as the coronavirus pandemic drives more people to rely on the internet to buy presents, a situation some retail observers have dubbed âShipageddon.â Salesforceâs Commerce Cloud reported nearly 45 million orders placed on its platform in the week commencing Cyber Monday, up 43% from the same week a year ago.
Customers have in general been sympathetic to communicated delays, but still want their orders to arrive by Christmas at the end of a difficult year, said Lidiane Jones, the chief executive officer of Salesforce Commerce Cloud. Many people who arenât gathering with families and friends as usual are shipping items directly to one anotherâs houses, she said.