The locations will also serve as host kitchens for multiple virtual brands
SBE Entertainment Group’s C3 (Creating Culinary Communities) on Tuesday announced plans to convert 22 locations of Specialty’s Café and Bakery acquired in an asset sale into a new brick-and-mortar concept called EllaMia.
Specialty’s Café and Bakery Inc., based in Pleasanton, Calif., filed for Chapter 7 bankruptcy on May 27. At the time of closing, the chain had 41 leased units mostly in the Western U.S.
In its bankruptcy filing, the company blamed the COVID-related shutdown for destroying the chain’s niche market, which included operating near busy office parks. Since March, many workers are working remotely, leaving those office parks empty. Another company, Sparges LLC, purchased several other Specialty’s Cafe and Bakery units during the sale, according to court documents.