Openwork launches TV campaign highlighting value of advice
By
Rebekah Commane
17
Openwork ad still
Openwork Partnership is launching a national television and press advertising campaign highlighting the benefits of financial advice.
The campaign is part of the network’s growth strategy and will focus on how financial advice can help customers enjoy life, with the strapline ‘For us, financial advice is personal’.
Actor Lucy Speed, known for roles in EastEnders and The Bill will voice the TV ads, which Openwork says will underline how events such as homeownership can ‘matter more than money’ and how financial advice can help customers to achieve this.