Now, Biriyani and hotel experience comes to your dining table
Maggi fried with bhurji, caramelised onion and sausages may be Indrajit Ghosh’s go-to meal for a midnight craving, but he appreciates a good biryani.
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One of the first such services is the Mehfil-e-Behrouz—a special dining out substitute for celebrations at home.
Express News Service
Maggi fried with bhurji, caramelised onion and sausages may be Indrajit Ghosh’s go-to meal for a midnight craving, but he appreciates a good biryani. This global head, marketing communication and design, Rebel Foods—which handles Behrouz Biryani among others—is now planning to take the business a notch higher with experiential services. “Every brand needs to push the envelope to create customer journeys that are unique,” he says. One of the first such services is the Mehfil-e-Behrouz—a special dining out substitute for celebrations at home.