New Marathi channel Zee Chitramandir to tap into the Free Dish market

Zee Chitramandir aims to reach four million Free Dish households in Maharashtra.
09 Apr, 2021 - 02:35 PM IST     |     By indiantelevision.com Team    
Mumbai: Zee Entertainment Enterprises Ltd (ZeeL) has announced the launch of its second Marathi movie offering – Zee Chitramandir, to further consolidate its presence in the Maharashtra market.
Maharashtra is considered one of the key drivers for its regional growth housing popular TV content brands – Zee Marathi, Zee Talkies and Zee Studios Marathi. The network recently forayed into the regional music space as well, with the launch of Zee Vajwa, a music channel for the Marathi yuva that established its place within just four weeks of its debut.

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